Exploring ways to connect and create for their audiences, Percept Live, creators of Sunburn Asia have announced collaboration with WazirX, NFT Marketplace to launch their collection of Non-Fungible Tokens (NFTs). With this exciting association, fans of Sunburn and electronic dance music at large will be able to bid for the one-of-its-kind Non fungible tokens by Asia’s biggest electronic dance
music festival.
Since the pandemic, NFTs have been all the rage in the electronic music community, providing a new outlet with several benefits of digital ownership. Empowering individual artists and taking a step towards revolutionizing the music industry at large, the interest in NFT marketplace has exploded tremendously. At par with their global counterparts, there has been a rising interest in India towards unique digital collectibles, creating an artistic community of creators and collectors via NFT. In a recent survey done by Sunburn amongst its social media community, 49% of their fanbase expressed their interest to invest in NFTs and are keen to learn more about their upcoming exclusive NFT drops.